A Customer Service Practitioner plays an important role within a business organisation, delivering high quality products and services to their customers. Employers recognise the key role customer-facing staff play in determining the quality of the customer experience and increasing customer loyalty. As a Customer Service Apprentice, your exact duties will depend on your employer but may include: communicating effectively with customers face to face, in writing, digitally, or by telephone; resolving problems and improving customer relations; promoting products and services; keeping records, meet-and-greet; gathering customer feedback to measure customer satisfaction. This type of work requires strong communication, negotiation and flexibility skills. You may be the first point of contact for your organisation, and with your transferrable skills, work in any sector or organisation type.

Responsible for coordinating and delivering marketing activities which could include marketing content creation, background market and customer research, monitoring campaign analytics and collecting data, using relevant marketing software/systems, maintaining marketing administration activities.

The recruitment resourcer apprenticeship is aimed at someone who works within a recruitment function of an organisation. Their role is to identify, attract and shortlist candidates for the recruitment process to fulfil the requirements of the business brief and provide resourcing support to the recruitment function. They may also be required to identify new business opportunities.